Beauty

Introducing Laura Mercier, now at Hudson’s Bay

Laura Mercier at Hudson's Bay

Four steps to a Flawless Face with the Laura Mercier beauty collection.

“All great works of art begin with the perfect canvas.” — Laura Mercier

Laura Mercier is a legend in the beauty world. Having worked with countless celebrities and supermodels since starting her career in the 1980s, Mercier’s game-changing idea that makeup should enhance, not cover, the face is what has made her one of the most sought-after makeup artists of her generation. Mercier explained it this way to Harper’s Bazaar: “You want people to say, ‘Your skin looks great!,’ and not, ‘Your makeup looks great.’ We have to see the pores on your face and the skin’s transparency.”

When Mercier launched her eponymous makeup collection in 1996, the idea was to push forward this philosophy of the “Flawless Face” with a line of products of uncompromising quality that could recreate Mercier’s signature natural beauty look, the best version of your own skin.

Read on for a four-step guide to achieving the Flawless Face with Laura Mercier products now available at Hudson’s Bay.

1. Prime
Laura Mercier is among the first beauty brands to introduce primer as an essential beauty step, providing a silky layer of moisture and setting the stage for a more even application of foundation.

Foundation Primer

2. Apply Foundation
One of Laura Mercier’s most advanced formulations, the Flawless Fusion Foundation provides a matte finish that lasts up to 15 hours and is resistant to moisture or transfer.

Flawless Fusion Ultra-Longwear Foundation

3. Conceal
Every application of Flawless Fusion concealer perfectly blurs imperfections and flexes with your skin as you smile, never creasing.

Flawless Fusion Ultra-Longwear Concealer

4. Set with Powder
Laura Mercier’s award-winning setting powders have a cult following for a reason. They set makeup for up to 12 hours without adding any extra weight to create a selfie-friendly, “soft focus” effect.

Translucent Setting Powder

 “What makes you unique makes you beautiful.” — Laura Mercier

Shop all Laura Mercier at thebay.com


Photography by David Pike.