Better Basics: Introducing CORE Life

CORE Life Jessica Mulroney

A new line of go-to pieces for women and men, with fresh styles added each month.


UPDATE: Introducing the CORE Life Spring 2019 collection.

Hudson’s Bay’s new and exclusive CORE Life brand, just launched this month, is designed to make your everyday casual dressing feel just right for the season with a mix of sophisticated pieces that are all available for $79.99 or less.

Women’s Wear
From cozy sweaters and T-shirts with subtle details to high-waisted denim and packable puffer vests, there is a piece for every niche of your casual wardrobe.

CORE Life Jessica Mulroney

“As a busy, working mom of three, I know how important it is to have a wardrobe stocked with perfect basics that you will reach for time and time again. The CORE Life brand is full of perfect items you want to stock up on –– and would be lost without.” – Jessica Mulroney, Hudson’s Bay Fashion Specialist and spokeswoman for CORE Life

Shop women’s CORE Life at

CORE Life Fall 2018 shoes

Launching with a tight selection of skate-inspired sneakers, ballerina flats, loafers and booties (in faux suede and Western styles), CORE Life has your shoe game covered from work to weekend.

CORE Life Fall 2018 Men's

Men’s Wear
The key to fall dressing is coordinating layers with the right accessories — soft hoodies, smartly tailored shirts, minimal ballcaps and tuques — for a look that’s easy to put together (and looks put together).

Shop men’s CORE Life at

CORE Life ballcaps

Shop all CORE Life at


Photography by David Pike.