Beauty

Shake it Up! Why Lancôme’s newest lippy is making waves

The new Lancôme Juicy Shaker Lip Oil is already garnering industry wide attention.

When beauty editors and bloggers alike are singing a new products’ praise, you know it’s on its way to beauty cult status. Enter Lancôme’s new Juicy Shaker Lip Oil. Coming in 10 vibrant shades, this innovative lippy takes the best care of your lips with nourishing oils, while providing your pout with a perfect-for-summer sheer wash of colour. We even love the cute new adverts starring Lupita N’yongo and Lily Collins.

Beauty expert and makeup artist Lisa Eldridge (who is massively popular online with her makeup tutorials and product reviews!), shared the inspiration for this latest Lancôme product in a cheeky Youtube spot, where she put a Lip Shaker lipstick from 1945 into a cocktail mixer, added a Juicy Tube gloss from the 1990s (remember those?), and out came the new Juicy Shaker Lip Oil.

Touting its cushion tip for precision application and it’s juicy flavours, Eldridge, who is the brand’s global creative director, even shows beauty newbies how to blend two different shades for a little ombre action. And the new It products’ name comes from the fact that you will need to shake the product before application, as the oil and pigment will separate in the tube.

A true beauty innovation, shop the line below. And watch Eldridge in her element in the video below.

Lancôme Juicy Shaker Lip Oil, $28